AURONIA Privacy Policy

Introduction

This Privacy Policy explains how AURONIA (“AURONIA,” “we,” “our,” or “us”) collects, uses, and discloses personal information that we receive from our customers and users of our services. This includes information collected through our website, www.auronia.com (the “Site”), as well as through other channels you may use to interact with us, such as postal mail, email, phone, live or automated chat, SMS/MMS/text, and social media platforms (collectively, the “Services”).

For the purposes of this Privacy Policy, “Personal Information” refers to any information that identifies, relates to, describes, or is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, to an individual.

By using our Services or interacting with AURONIA through any means, you agree to our Terms and Conditions and consent to the collection, use, and disclosure of your Personal Information as described in this Privacy Policy. If you do not agree with this Privacy Policy or our practices, we kindly ask that you discontinue the use of our Services.

1. Information We Collect

AURONIA collects various types of personal information from our customers and users of our Services, including information you provide directly and information collected automatically. This includes data collected when you register for an account, make a purchase, participate in promotions, contact customer support, sign up for communications, or interact with us through social media or other channels. Below is a summary of the categories of personal information we collect:

1.1. Information You Provide Directly

  • Contact Information: This includes your first and last name, email address, postal address, phone number, and other similar contact details.
  • Account Information: We collect information for account creation and authentication, such as passwords and security questions.
  • Demographic Information: This includes your age, gender, birthdate, marital status, and country of residence.
  • Payment Information: We collect information necessary to process payments, including credit card numbers, billing addresses, and security codes. This data is not sold or shared.
  • Profile Information: This includes your preferences, wish lists, ring sizes, and other personal interests related to our products.
  • Communication Data: We collect the content of messages you send us, including feedback, reviews, and inquiries via customer support or social media interactions.
  • Employment Information: If you apply for a job with us, we collect information such as your employment history, resume, and references.
  • Government Identification: In certain cases, we may collect information such as your driver's license or social security number for fraud prevention or tax reporting purposes.

1.2. Information Collected Automatically

AURONIA automatically collects certain information about your device and how you interact with our Services. This includes:

  • Usage Data: We collect data about your interactions with our website, including pages visited, products viewed, and the time of day you access our Services.
  • Device Information: We collect information about the device you use to access our Services, such as browser type, operating system, and IP address.
  • Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to enhance your experience, analyze site traffic, and personalize content. These may include:
    • Necessary Cookies: Essential for using our Services, such as maintaining your shopping cart.
    • Performance Cookies: Used to measure and improve the performance of our website.
    • Functional Cookies: Enable personalized content and enhanced functionality.
    • Advertising Cookies: Help deliver relevant ads and measure the effectiveness of our marketing campaigns.
  • Log Files: Our servers automatically collect log files that record certain information, such as your IP address, browser type, internet service provider (ISP), referring and exit pages, operating system, date/time stamps, and clickstream data. This information helps us analyze trends, administer the site, track user movements, and gather broad demographic information.
  • Device Fingerprinting: We may use device fingerprinting technology, which involves analyzing and combining sets of information from your device's browser, such as installed fonts or JavaScript objects, to create a unique identifier or "fingerprint" of your device. This helps us recognize your device and provide a more secure and personalized experience.

1.3. Information from Other Sources

We may also obtain information from third-party sources, including:

  • Marketing Data: We may receive demographic data from marketing companies to supplement our records.
  • Social Media: Information you share on social media platforms may be collected when you interact with our Services.
  • Payment and Financing Partners: Information from financial services providers, such as creditworthiness assessments and payment processing data.
  • Publicly Available Information: We may gather data from open government databases and other public sources.

1.4. Location Data

If you enable location-based services, we may collect precise location data from your device to provide location-specific content or offers.

1.5. Audio, Visual, and Interaction Data

This includes any audio or visual data you provide through our Services, such as using our virtual try-on features, or interactions recorded during customer service calls or virtual consultations.

1.6. Inferences and Profiling

We may use the data we collect to create a personalized profile based on your preferences, behaviors, and interactions with our Services, to better tailor our offerings to you.

2. How We Use Personal Information

AURONIA may collect and use your Personal Information for a variety of business and commercial purposes as described in this Privacy Policy. These purposes include:

  • Providing and Managing Our Services: To manage your account, process your transactions, fulfill your orders, and provide you with the products and services you request, including helping you visualize how our jewelry might look through our Virtual Try On feature. We do not collect or analyze the geometry or physical characteristics of photos you upload for this feature.
  • Customer Support: To respond to your comments, questions, and requests, and to provide you with customer service, including appointment reminders and assistance in scheduling interactions with us.
  • Communication: To send you technical notices, updates, security alerts, and information about changes to our policies, as well as support and administrative messages.
  • Improving Our Services: To monitor and analyze trends, usage, and activities related to our Services, and to enhance and develop new services and product offerings.
  • Marketing and Promotions: To develop and deliver direct marketing communications, including advertisements, offers, promotions, rewards, and events, through various channels such as email and SMS/MMS text messaging, consistent with your consent where required by law. For more details, see our Terms and Conditions regarding our SMS/MMS text messaging programs.
  • Conducting Promotions: To verify your eligibility and deliver prizes in connection with promotions, surveys, and contests you participate in, and to conduct research on our users' demographics, interests, and behaviors.
  • Personalizing Your Experience: To provide you with customized content, targeted offers, and advertising on our website and across third-party sites, and to assess the effectiveness of our promotional campaigns.
  • Fraud Prevention and Legal Compliance: To prevent, detect, and take action against illegal activities, including suspected fraud, and to protect our rights, privacy, safety, and property, as well as those of our users and others. We also use your information to comply with applicable laws, regulations, legal processes, or governmental requests, and to enforce our Terms and Conditions.
  • Employment Applications: To review and evaluate your application if you apply for a job with us, including assessing your employment history and qualifications.
  • Additional Business Purposes: We may also use your information to fulfill any other business or commercial purposes disclosed to you at the time you provide your information or otherwise with your consent.

In certain circumstances, AURONIA may anonymize, aggregate, or de-identify your Personal Information for internal and external purposes, such as improving our Services and conducting research. Information that has been anonymized or de-identified is no longer considered Personal Information and may be used without restriction.

3. How We Share Information

AURONIA may share your Personal Information in accordance with the practices described in this Privacy Policy. The types of entities with whom we may share your information, and with whom we may have shared information in the last 12 months, include:

  • Service Providers: We share your information with agents, contractors, and other service providers (collectively “Service Providers”) who perform services on our behalf, such as web hosting, order fulfillment, payment processing, customer support, marketing, and data analysis. These Service Providers only receive your information if it is necessary to perform their functions, and they are not authorized to use your information for any other purposes beyond those specified by AURONIA. We require Service Providers to maintain the confidentiality and security of your information, and to use it only as instructed.
  • Affiliates: We may share your information with our related entities, including parent and subsidiary companies, for business, operational, promotional, and marketing purposes. For instance, we may share your information with affiliates for customer support, marketing initiatives, and technical operations.
  • Business Partners: Your information may be shared with business partners in connection with offering co-branded services, selling or distributing our products, or engaging in joint marketing activities. For example, if we offer co-branded products or services with a partner, we may share your information to facilitate that offering.
  • Special Events: If you choose to participate in a special event, such as a promotion, contest, or survey, AURONIA may share your information with those organizations participating in the event. Typically, these parties will only use your information to manage the event, though they may also send you promotional materials related to their products or services, subject to the terms of the event.
  • Feedback, Testimonials, and User-Provided Content: If you provide feedback, testimonials, or other user-generated content, such as photos or videos, we may share this information on our Services, with our partners, or in marketing materials. We may edit this content for length or clarity and may enable you to share content generated through our Services with third parties.
  • Facilitating Requests: We may share your information with other parties when facilitating a request from you, such as sharing content on social media or sending a product to a friend on your behalf.
  • Vendors and Other Third Parties: We work with a variety of vendors and other third parties that assist in operating our business and providing our Services. This includes web hosting companies, shipping and fulfillment partners, payment processors, fraud prevention vendors, and technology providers. These third parties may have access to your information to perform their functions but are restricted from using your information for any other purpose.
  • Business Transfers: In the event of a merger, acquisition, sale of assets, or similar business transaction, your information may be transferred as part of the transaction. In the unlikely event of bankruptcy, insolvency, or receivership, your information may also be transferred as a business asset.
  • Security, Legal Compliance, and Fraud Protection: We may disclose your information as necessary to comply with applicable laws, regulations, legal processes, or governmental requests. We may also share your information to investigate, prevent, or take action against illegal activities, suspected fraud, or to protect the rights, safety, or property of AURONIA, our customers, or others.
  • Consent: We may share your information for any other business or commercial purposes disclosed to you at the time you provide your information, or otherwise with your consent.
  • Aggregated or De-identified Information: We may aggregate or de-identify your personal information so that it no longer identifies you. We may use and disclose aggregated or de-identified information for any business purpose without restriction.

4. How We Protect Personal Information

AURONIA is committed to protecting your personal information. We implement and maintain reasonable administrative, physical, and technical security measures designed to safeguard your information from loss, theft, misuse, and unauthorized access, disclosure, alteration, or destruction.

While we take these precautions, please be aware that no electronic data transmission or storage of information can be guaranteed to be 100% secure. As such, we cannot ensure or warrant the security of any information you transmit to us via the Internet. The security of your information also depends on the security of the devices, networks, and systems you use to communicate with us, as well as the measures you take to protect your user IDs and passwords. We encourage you to take appropriate steps to secure your devices and information.

We retain your personal information only for as long as necessary to fulfill the purposes for which we collected it, including providing you with our Services, complying with legal, accounting, or reporting requirements, establishing or defending legal claims, and preventing fraud, as permitted by law.

To determine the appropriate retention period for your information, we consider factors such as the amount, nature, and sensitivity of the information, the potential risk of harm from unauthorized use or disclosure, the purposes for which we process the information, whether those purposes can be achieved through other means, and applicable legal requirements.

When your personal information is no longer needed, we will securely delete, anonymize, or de-identify it. If deletion is not immediately possible, we will securely store the information and cease using it until deletion is feasible. If we anonymize your information, meaning it can no longer be associated with you, we may retain this anonymized data for an extended period for research or analytical purposes.

5. Children’s Privacy

AURONIA is committed to protecting the privacy of children. Our Services are not directed to individuals under the age of 13, and such individuals are not permitted to use our Services. We do not knowingly collect any personal information from children under the age of 13.

If you are a parent or guardian and believe that AURONIA has inadvertently collected personal information from a child under the age of 13, please contact us as outlined in the “Contact Us” section below. We will take appropriate steps to delete such information to the extent required by applicable law.

Additionally, in compliance with applicable laws, we do not sell or share the personal information of minors under the age of 16. Please refer to our Terms and Conditions for further details on the use of our Services by individuals under 18 years of age.

6. Links to Third Party Sites and Services

Our website and online services may contain links to third-party websites, platforms, and services that are operated by entities unrelated to AURONIA. These links are provided for your convenience only, and you access them at your own risk. Please be aware that AURONIA is not responsible for the privacy practices, data collection, or content of such third-party websites. We strongly recommend that you review the privacy policies and terms of use of any third-party websites you visit through our Services to understand their practices and how they may collect and use your information.

Additionally, our website and online services may include social media plugins that enable you to interact with social networks, such as the ability to "like" or "share" content. These plugins may allow the social media site to receive data about your interactions with our Services. For instance, we may be aware that you clicked on a social plugin, such as a "Follow" button, or we may receive other information from the social media platform. If you have previously provided personal information to a third-party operating a plugin on our website or other online services, that third party may recognize you and collect additional information during your visit.

Your interactions with these social media plugins are governed by the privacy policies of the respective social media platforms. As with linked third-party sites, AURONIA has no control over and is not responsible for the information that may be collected, stored, or used by these social media plugins. We encourage you to familiarize yourself with and consult the privacy policies of these third-party sites and services before interacting with them.

7. Analytics and Interest-Based Advertising

We collect information about your use of our Services through various technologies such as cookies, pixels, log files, and other similar tools. This information helps us review and improve the functionality and user experience of our website, analyze trends, and track users' movements around the website. Additionally, we use this information to provide you with advertising that is tailored to your individual interests. We may also obtain such information from third-party websites where our ads are displayed.

You may see AURONIA ads on third-party websites or apps because we work with third-party ad networks that use information collected about your online activities to show you advertisements that align with your interests. The data these ad networks may collect on our behalf includes details about your visits to websites that serve our ads, such as the pages you view, the ads you click, and the actions you take on those websites. This data collection occurs both on our website and other online services, as well as on third-party websites that participate in these ad networks. This process also helps us evaluate the effectiveness of our marketing efforts.

7.1. Interest-Based Advertising Opt-Out Options

To learn more about interest-based advertising and to opt out of the use of your information for such purposes by companies participating in the Digital Advertising Alliance (DAA), please visit https://optout.aboutads.info.

To opt out of the use of your information for interest-based advertising by companies that are members of the Network Advertising Initiative (NAI), please visit https://optout.networkadvertising.org.

If you are located in the European Union, you can opt out of the use of your information for interest-based advertising by companies participating in the European Interactive Digital Advertising Alliance (EDAA) by visiting https://www.youronlinechoices.eu.

For mobile devices, you can opt out of the use of your mobile device ID for targeted advertising by visiting https://www.aboutads.info/appchoices.

7.2. Google Analytics

Our website uses a tool called “Google Analytics” to collect information about how users interact with our site. Google Analytics gathers data such as how often users visit the website, which pages they visit, and what other sites they accessed prior to visiting ours. We use the data obtained through Google Analytics to maintain and improve our website and services. Importantly, we do not combine the information collected through Google Analytics with any personally identifiable information.

Google’s ability to use and share information collected by Google Analytics is governed by the Google Analytics Terms of Service and the Google Privacy Policy. If you prefer to prevent Google Analytics from using your data, you can install the Google Analytics Opt-out Browser Add-on, available at https://tools.google.com/dlpage/gaoptout.

7.3. Browser and Mobile Controls

You can control how some information is collected by adjusting your browser settings to limit or block certain cookies, although this may prevent us from storing your preferences and could make some features of the Services inoperable. Refer to your browser’s help menu for further details.

On your mobile device, you may also adjust your privacy and advertising settings to control whether you want to receive more relevant advertising. Please note that these settings must be adjusted on each browser or device you use.

7.4. Responsibility for Opt-Out Programs

While we provide links to opt-out options for your convenience, please note that we are not responsible for the effectiveness of, or compliance with, any third-party opt-out mechanisms or the accuracy of their statements regarding their programs. Opting out using these methods only applies to the specific browser or device from which you opt out, and you may still receive targeted content or ads from other networks.

8. Additional Disclosures for California Residents

These additional disclosures apply specifically to individuals who reside in California. Under the California Privacy Rights Act (“CPRA”), California residents are granted certain rights related to the collection, use, and sharing of their personal information. These rights include the ability to know what information is collected, request deletion of their information, and opt out of the sale or sharing of their personal information. Businesses that collect or disclose personal information are required to provide notices and methods for individuals to exercise these rights.

California Notice of Collection

In accordance with the CPRA, we may collect, and may have collected within the past 12 months, the following categories of Personal Information:

  • Identifiers: This includes information such as your name, email address, phone number, account name, IP address, and any unique identifiers assigned to your account.
  • Customer Records: Includes details such as billing and shipping addresses, and payment information like credit or debit card details.
  • Demographic Information: Such as your age or gender, which may also be considered protected classifications under California or federal law.
  • Commercial Information: This covers your purchase history and other records of products or services you have obtained.
  • Internet Activity: Encompasses your interactions with our Services, including browsing behavior.
  • Audio or Visual Data: Includes any photos or videos you share with us or post on our Services.
  • Geolocation Data: Information regarding your location.
  • Employment and Education Information: Data you provide when applying for a job with us.
  • Inferences: This includes preferences and characteristics drawn from the information we collect, such as your interests, ring size preferences, and favorites.

For more detailed information on the types of information we collect and the sources from which we obtain this data, please refer to the “Information We Collect” section of our Privacy Policy. We collect and use these categories of Personal Information for the business purposes outlined in the “How We Use Personal Information” section.

We work with various partners and service providers to facilitate our daily operations and manage our Services. For more information about the entities with whom we share or “share” (as defined under the CPRA) your information, please see the “How We Share Information” section of our Privacy Policy.

9. Additional Disclosures for Nevada Residents

Under Nevada law (NRS 603A.340), businesses are required to provide a designated address where Nevada residents can submit requests directing the business not to sell certain types of personal information that have been or will be collected about them. If you are a Nevada resident and would like to request that AURONIA not sell your personal information, please contact us at [email protected]. We are committed to honoring your privacy rights in accordance with Nevada law.

10. Your State-Specific Privacy Rights

Residents of certain states, including California, Colorado, Connecticut, Virginia, and Utah, are granted specific privacy rights under applicable state laws. These rights may include, but are not limited to, the following:

  • Right to Know: You have the right to request information about the personal information we have collected about you. This includes the categories of personal information, the sources from which the information was collected, the business or commercial purposes for collecting, selling, or sharing the information, the categories of third parties to whom we disclose personal information, and the specific pieces of personal information we have collected about you.
  • Right to Portability: You have the right to request access to your personal information in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the information to another entity without hindrance.
  • Right to Delete: You have the right to request the deletion of personal information that we have collected from you. Please note that there may be circumstances in which we are unable to fully accommodate your request, such as when we need to complete a transaction with you, detect and protect against fraudulent and illegal activity, exercise our rights, fulfill internal purposes, or comply with a legal obligation.
  • Right to Correct: You have the right to request the correction of inaccurate personal information that we may maintain about you, subject to appropriate verification.
  • Right to Opt-Out of the Sale or Sharing of Personal Information: You have the right to opt out of the “sale” or “sharing” of your personal information as those terms are defined under state privacy laws. By exercising this right, we will refrain from selling or sharing your personal information with third parties for their purposes, including cross-context behavioral advertising, unless you subsequently provide consent.
  • Right to Opt-Out of Targeted Advertising: You have the right to opt out of targeted advertising. Please note that opting out of targeted advertising does not mean you will stop seeing ads altogether; it simply means that the ads you see will not be specifically tailored to your personal information.
  • Right to Appeal: If we deny your request, you have the right to appeal our decision. If you wish to appeal, you may do so by contacting us at the email address provided below.

10.1. Use and Disclosure of Sensitive Personal Information

If we collect information classified as "sensitive personal information" under applicable privacy laws, we limit its use or disclosure to purposes permitted by law.

Please note that, where permitted under applicable law, we may decline a request if we are unable to verify your identity (or an agent’s authority to make the request) and confirm the personal information we maintain relates to you.

10.2. Submitting a Request

To exercise any of these rights, you can contact us by email at [email protected] or by phone at 1-904-515-5782. When processing your request, we may need to gather additional information about you or your interactions with AURONIA to verify your identity or for security purposes before we can respond to your request.

To exercise your right to opt out of the sale or sharing of personal information (including to opt out of targeted advertising), please click on the Do Not Sell or Share My Personal Information link or email us at [email protected].

10.3. Agent Requests

You may authorize an agent to make a privacy rights request on your behalf. Authorized agents must provide proof that they have been authorized by you to act on your behalf or demonstrate they have power of attorney under applicable probate law. AURONIA retains the right to request direct confirmation from you regarding the agent’s authority or to request additional information to verify the agent’s identity. Authorized agents are prohibited from using your personal information for any purpose other than to fulfill your requests, verify your identity, or prevent fraud.

11. Changes to this Privacy Policy

This Privacy Policy represents our complete and exclusive statement regarding the privacy practices of AURONIA, and it supersedes any prior versions. We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our operations or legal requirements. When we make revisions, we will update the "Last Updated" date at the bottom of this page, and any changes will become effective immediately upon posting the revised Privacy Policy.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our Services following the posting of any changes constitutes your acceptance of those changes. If we make any material changes to this Privacy Policy, we may provide additional notice, such as via email or other means as required by law.

In addition to this general Privacy Policy, specific campaigns, promotions, or other activities may be governed by additional privacy terms or policies. We recommend that you review these additional terms before participating in any such activities, as your participation will be subject to those additional terms.

12. How to Contact Us

If you have any questions or concerns about this Policy, please contact us at [email protected] or by mail MIJ Business LP, 5011 Gate Pkwy., Bldg. 100 Ste. 100, Jacksonville, FL 32256 or call us at 1-904-515-5782.


Last Updated: 09/10/2024